Digital product development and launch
I help business owners turn a business problem into a working website, app or online service. I define the first release, assemble specialists and coordinate development, marketing and launch.
Business problems we address
01Define the first release
We review users, demand and the business model, selecting features that test the main hypothesis and support initial operation.
02Organise delivery
We define tasks and responsibilities, agree on budget and milestones, and connect design, development and marketing.
03Bring a project to launch
We check key user journeys, connect analytics and prepare handover. For an existing project, we first assess its state and causes of delay.
How the work proceeds
01Review the business context
We discuss goals, audience, existing solutions and constraints.
02Plan the first release
We define features, metrics, milestones, roles and acceptance criteria.
03Lead delivery
I assign work to specialists, review intermediate results and agree on changes.
04Launch and evaluate
We check working scenarios, collect feedback and identify further improvements.
What your company receives
- First-release scope and acceptance criteria.
- A delivery plan with roles and priorities.
- Team coordination and clear intermediate results.
- Launch, analytics and a prioritised improvement list.
Questions before starting
Can you join an existing project?
Yes. I first review materials, the product’s current state, team agreements and causes of delay. We then agree on a realistic first-release completion plan.
Do you develop products or lead a team?
The format depends on the task. I define scope, select specialists and manage delivery. My direct development contribution and the team setup are agreed for each project.
How are timing and budget determined?
After defining the first release, integrations and quality requirements. We agree on budget and stages before the relevant work begins and discuss scope changes separately.
How do we know the product is ready?
We agree on acceptance criteria and key user journeys before development, verify them before launch and assign ownership for ongoing operation.
Tell me about your company and task
Describe what takes time, where enquiries are lost or which product you want to launch. We’ll discuss your situation and the next step.
Discuss your project on Telegram ↗